7/8
This indicates material that is of an advertising and selling nature. This may range from genuine claims to exaggerated puffery
Most people can recognize advertising copy so there is no harm in labelling it in advance. Advertising copy is a form of advocacy. There is an attempt to show why a particular purchase would be in the best interests of the purchaser. Once again, even if the producer of the material was unwilling to apply this label, the label remains available for others to apply.


